Lilysure is a brand inspired by a new generation of women who are free, independent, multi-faceted, and full of life. We want women to feel sexy, feminine, and incredibly confident. As a beauty-conscious company, we've based all our operations on the production of breast lift accessories. It's about every woman looking their best at all times, creating apparel that helps them thrive in their daily life while still feeling feminine and beautiful regardless of their outfit choice.
Mission
At Lilysure, we make products that support women. Our high-quality, non-slip self-adhesive bras respond to your body’s unique shape, ensuring you never fear the clothes you want to wear.
Vision
To empower women everywhere to step into the world with confidence, grace, and a style that is uniquely theirs.
Positioning
For the modern woman looking for an invisible bra that won’t let her down, Lilysure is a category-leading brand that offers high-quality, self-adhesive backless bras that ensure free movement and unlimited outfit options.
Our story
We believe every woman deserves to feel sexy and comfortable in her own skin, whether she is dressing up for a girls’ night out or heading to a first date. We know that the right bra has the power to bring a woman’s whole look together, and the wrong one can leave her feeling distracted, concerned, and even unable to wear what she truly wants.
At Lilysure, we decided to change that. As the leading direct-to-consumer self-adhesive bra brand, we strive to build confidence in women by designing products that fit into their lifestyles, not the other way around. Our goal is for each woman to express herself freely, discovering her unique style without ever feeling constrained by the lines, straps, or shape of a limiting bra.
At Lilysure, we champion self-love and body appreciation. When a woman buys her first Lilysure bra, we want her to feel free: free to wear what she wants, free to look how she wants, and free to be who she wants.
Tap into your playful side without any restrictions and discover the sensation of Lilysure freedom. Our bras blend invisibly behind backless tops, deep-plunge dresses, and even daily essentials— a true must-have for every Girlboss. Become who you were born to be. It all starts with a Lilysure bra.